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Elon Musk recently criticized LinkedIn as “unbearably cringe,” sparking a conversation among RevOps leaders about its role in professional networking, business development, and talent acquisition.

One of the most frustrating aspects of LinkedIn is the constant pitch slapping—those inauthentic, unsolicited sales pitches disguised as connection requests. It’s a behavior I don’t like either, and it’s part of why many professionals share Musk’s sentiment.

But despite these critiques, LinkedIn’s numbers highlight its undeniable value:

• In 2023, LinkedIn reached 1 billion members in 200+ countries, including 65 million decision-makers and 10 million C-level executives.

• The platform drives 9 billion weekly content impressions, with video posts seeing 20x higher engagement.

• LinkedIn powers hiring, connecting 8 professionals per minute and processing 9,000 job applications per minute.

LinkedIn remains a key tool for visibility, relationship-building, and recruiting—but only when used with purpose.

The challenge: Is your LinkedIn strategy delivering ROI? Are you cutting through the noise with valuable, targeted content instead of adding to the clutter?

In a world where 79% of buyers prefer self-serve journeys, LinkedIn offers an opportunity to meet your audience where they are.

The key is intentionality: Post with purpose, engage authentically and use LinkedIn’s analytics to refine your approach.

Let’s leave the cringe and pitch slaps behind.

LinkedIn can be a platform for meaningful connections and measurable results—when it’s done right.

BLACK FRIDAY OFFER:

One Free Month of SDR & Cold Calling Services from LevelUp Leads!

This December, Chris Lingenfelter, Patrick William Joyce, and the rest of the LevelUp Leads team are offering ONE company the chance to receive a full month of our SDR and cold calling services completely FREE…no strings attached.

What’s Included:

SDR, Customer Success Manager, and fulfillment team

Copywriting and script creation

Campaign Management

List Building and Appointment Setting

Daily reporting through our dashboard

An ideal candidate has:

Targeting the USA

An average deal size of $15k+

Product-market fit with proven demand

A decent-sized Total Addressable Market (TAM)

Knows exactly who is their Ideal Customer Profile (ICP)

How to Enter:

Book a time using the link below!

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If you want to start interviewing or would like to learn more about hiring remote talent in Latin America, feel free to book a time with me or message me on any of the following social channels:

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